Manager
The month of July has been outstanding overall! While we started off a little slower at the start of the month, we have really gained momentum over the last 2 weeks of results. We have seen an increase in the overall website traffic coming to the landing page which directly led to an increase in the number of conversions for the business. With 4 conversions in the last 2 weeks of the month, we are confident with the campaign going into August and will continue to make optimisations to ensure these results can continue.
h2>AdWords Analysis
July has been a successful month for the Google Ads campaign overall. We saw an increase in Clicks (180%), Conversions (400%) and Conversion rate (78.6%) which has been fantastic. The increase in target location really helped us in driving more traffic to our landing page which resulted in an increase in calls from the previous month. The plan for August is to structure the campaign to drive an increase in CTR and Conversions little by little in order to see more calls through the month.
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