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Manager

The month of January has seen some positive results overall. We have seen a steady increase in the overall website traffic with 462 out of 658 users visiting the website through organic (SEO) search results. The rankings are continuing to fluctuate as expected, and we are seeing improved positions for the Melbourne terms which is very pleasing. In the coming month we will be utilising an on-page strategy to further optimise our Melbourne ranked pages while also staying relevant to Google’s algorithm updates.

SEO Analysis

  • 60 keywords ranking in top 3 (first page) results
  • 45 keywords ranking in top 4-10 (first page) results
  • Keyword ‘speech pathology Melbourne’ ranking in 13th position (second page)
  • Keyword ‘speech therapy Melbourne’ ranking in 2nd position (first page)
  • Keyword ‘child speech pathologist Melbourne’ ranking in 17th position (second page)
  • Editorial spot secured to maintain and boost existing rankings. Can be viewed here: https://www.shiftfrequency.com/the-main-benefits-of-speech-pathology/
  • Further on-page optimisations will be completed in the coming month to see further improvements for Melbourne keywords