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The month of January has seen a positive start to the year for the SEO campaign. While the amount of traffic coming from organic search has remained consistent, we have seen a significant 64% increase in the overall website traffic in particular coming from referrals. The SEO campaign is continuing to track well. Over the last 30 days we have been able to secure 4 editorial spots as well as begin syndication for a Press Release to help boost both the national and Brisbane keywords. Of course, these strategies do also have a follow on effect on the remaining targeted keywords as well. Over the coming month, our focus will continue on the off-page strategy while we also revisit the on-page strategy to ensure we are staying up to date with Google’s algorithms.

SEO Analysis

  • 9 keywords ranking in top 3 (first page) results
  • 8 keywords ranking in top 4-10 (first page) results
  • Keyword ‘’truck finance’ ranking in 7th position (first page)
  • Keyword ‘truck finance broker Melbourne’ ranking in 1st position (first page)
  • Keyword ‘truck finance brokers’ ranking in 1st position (first page)
  • Editorial spot secured to maintain and boost existing rankings. Can be viewed here: https://franchisemanila.com/2020/01/a-short-guide-to-starting-a-trucking-business/
  • Further on-page optimisations will be completed in the coming month to see further improvements for the national keywords.