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The month of July has produced slower results for the month than anticipated. A significant 29.3% decrease in website traffic this month has affected our positive trend in overall traffic throughout the previous months. In terms of SEO rankings, although we were able to maintain the number of keywords ranking in the top 3 positions, there has been a slight decline in the number of keywords ranking in the top 4 to 10 results. Our Adelaide keywords have both dipped slightly from the top 3 positions to the 5th and 7th on the first page currently. We will address these dips in the upcoming month of August by utilising on-page optimisations, specifically to boost rankings for the targeted keywords.

SEO Analysis

  • 18 keywords ranking in top 3 (first page) results
  • 4 keywords ranking in top 4-10 (first page) results
  • Keyword ‘air conditioning service adelaide’ ranking in 5th position (first page)
  • Keyword ‘air conditioning repairs adelaide’ ranking in 7th position (first page)
  • On-page optimisations will be used in August to see the rankings for the Adelaide keywords move closer to the top 3 positions