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The month of July has produced a stable month of results in terms of our SEO campaign. Unfortunately, we were unable to continue the positive trend in website traffic as we see a 9.7% decline in overall traffic this month. It is however, positive to see that the organic (SEO) channel is still responsible for the majority of the site visitors. The number of keywords we have ranking on the first page of Google has increased, both in keywords ranking in the top 3 and the top 4 to 10 positions. The keyword rankings trend is heavily fluctuating, so we’ll be working to stabilise it by the beginning of the coming month. Our targeted keywords are performing steadily. However, keyword ‘dentist macquarie fields’ have fallen back from the 17th position to the 19th. For the month of August, we will work to boost the focus keywords in order to secure our rankings on the first page of Google search results. Our strategy will use on-page optimisations for the targeted keywords.

SEO Analysis

  • 44 keywords ranking in top 3 (first page) results
  • 18 keywords ranking in top 4-10 (first page) results
  • Keyword ‘dentist ingleburn’ ranking in 2nd position (first page)
  • Keyword ‘dentist minto’ ranking in 11th position (second page)
  • Keyword ‘dentist macquarie fields’ ranking in 19th position (second page)
  • On-page optimisations will be used in August to see the rankings for the targeted keywords secure positions on first page of results