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Full Circle Refinishing – July 2020 Monthly Report

by | Aug 7, 2020 | Full Circle Refinishing | 0 comments

Manager

The month of July has produced a slower set of results than anticipated with a few SEO wins along the way. We have had a 14.4% decline in website traffic this month, a sudden turnaround from the previous months’ continuous increase. On the other hand, we’re glad to note that our SEO performance has gotten stronger as our organic (Google search results) channel has brought in a pleasing number of users. Despite the drop in site visitors, we have actually surpassed the number of users from the organic channel last month from 70 to 88 this July. Although our targeted keywords for the month have maintained their previous page positions, we see slight dips in rankings nevertheless. For the month of August, we will focus on boosting the Ballina keywords by using on-page optimisations.

SEO Analysis

  • 31 keyword ranking in top 3 (first page) results
  • 14 keywords ranking in top 4-10 (first page) results
  • Keyword ‘roof restoration ballina’ ranking in 24th position (third page)
  • Keyword ‘roof restoration lismore’ ranking in 12th position (second page)
  • Keyword ‘roof restoration byron bay’ ranking in 6th position (first page)
  • Keyword ‘roof painting ballina’ ranking in 5th position (first page)
  • On-page optimisations will be used through August to see ranking movements for the Ballina keywords