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The month of August has produced some positive results for our SEO campaign in terms of keyword rankings. However, we have seen another decrease in website traffic, also affecting our progress in our organic (SEO) channel as it brought in less users this month. By strengthening our SEO campaign we’ll be working to regain the website traffic and reverse the downward trend in website statistics from the past two months. On a more positive note, we have had stable and strong developments in our overall SEO keyword rankings as our keywords ranking in the top 3 and 4 to 10 positions have gone up. This is a great indication that our current trategy is working, and we do expect this to roll over to the website traffic as well. We’re expecting to see more of this positive movement in the upcoming month because of an upward trend in SEO keyword rankings during the latter part of August. Our targeted keywords are also performing tremendously well as the keyword “air conditioning service adelaide” moves up to the 4th position and keyword “air conditioning repair adelaide” secures a position within the top 3 rankings. For the month of September, we will be utilising on-page optimisations once more to further push our targeted keywords closer to the top 1 position.

SEO Analysis

  • 19 keywords ranking in top 3 (first page) results
  • 5 keywords ranking in top 4-10 (first page) results
  • Keyword ‘air conditioning service adelaide’ ranking in 4th position (first page)
  • Keyword ‘air conditioning repairs adelaide’ ranking in 3rd position (first page)
  • On-page optimisations will be used in September to see the rankings for the Adelaide keywords move closer to the top 1 position