Manager
The month of August has produced a variety of results. Although our SEO keyword rankings are doing steadily well, we have seen some dips in the website traffic figures through the last month. The primary concern for the month is the inconsistency in website traffic amounting to a 42.6% decrease overall. This turn in the number of site users occurred within the second week of August and we are noticing days when the website had zero website visitors. Consequently, the number of users brought in by our organic (SEO) channel has also dropped from 19 users to 12 through the month of August. Our overall SEO keyword rankings and targeted keywords have shown stable and positive movements on Google, we will be working to secure higher rankings on the first page of Google’s results in order to bring in a more consistent flow of website traffic to the site. Our SEO keyword ranking trend has stabilised by the latter part of the month, an ideal point for our campaign for the coming month. We also see yet another increase in keywords ranking in the top 4 to 10 positions on the first page of Google search results. Our targeted keywords are still secure on the first page of Google as well. By strengthening our SEO campaign, we plan to see more positive results for the upcoming month of September. Our strategy for the coming month is utilising on-page optimisations, focusing on keyword ‘air conditioning repairs ringwood’.
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