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Speechie – September 2020 Monthly Report

by | Oct 7, 2020 | Speechie | 0 comments

Manager

The Google Maps campaign for the month of September has been generally stable as most of our targeted keywords remain secure in their previous rankings. There has been a slight dip with keyword ‘speech therapy Palmerston North’, which dropped from the top 1 position to the 2nd position in Google Maps. However, we are pleased to see that we were able to maintain our rankings for the other targeted keywords. As is the case with the previous month, keyword ‘teletherapy speech’ is still in the 9th position of Google Maps as the national keyword is more competitive compared to our other location targeted keywords. For the upcoming month of October, we will be focusing on new targeted keywords for the Google Maps campaign through keyword research and resetting our campaign focus. Once securing the new focus for the campaign we aim to assert an on-page strategy to set a solid foundation for the new targeted keywords.

GMB Analysis

  • Keyword ‘speech therapy Levin’ ranking in 2nd position in Google Maps
  • Keyword ‘speech therapy Otaki’ ranking in 2nd position in Google Maps
  • Keyword ‘speech therapy Palmerston North’ ranking in 1st position in organic results and 2nd position in Google Maps
  • Keyword ‘speech therapy Masterton’ ranking in 3rd position in organic results and 1st position in Google Maps
  • Keyword ‘teletherapy speech’ ranking in 9th position in Google Maps
  • 874 total views in Google Maps
  • 2 phone calls made directly from Google Maps listing
  • 22 website visits directly from Google Maps listing
  • For the coming month we will be re-focusing the campaign to new keywords. Once keyword research has been finalised we will use on-page optimisations to set a solid foundation for the new targeted keywords to rank in Google Maps.