Manager
With the website tracking codes back in place, we’re pleased to see the site recover in terms of user traffic, with a 20.2% increase in visits. At least half the users arrived via organic (SEO) channels, which is promising. While the trend of user traffic has fluctuated over November, we hope that further optimisations will help stabilise and raise that trend in the coming months. On the other hand, SEO performance has seen mixed results. The site’s average ranking has increased 2.7%, but some keywords have dropped from the top 3 spots in search results (28 now versus last month’s 32). We do have 11 keywords holding the #1 spot though! For December, we hope to continue that rise in user traffic to the site, and will employ off-page strategies to see target keywords such as ‘landscaping helensvale’ move nearer the #1 spot in search results.
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