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We’re pleased to report that the month of February continues the SEO’s campaign’s upward streak for both website traffic and SEO rankings. We see an impressive 52% increase in website searches this month from last month’s 900 website visitors to this month’s 1,368 website visitors, with each site visit this month averaging 1 minute and 5 seconds per session compared to last month’s 51 seconds. As with January’s trend, the number of users visiting the website in February increased during the latter half of the month. Of the 1,368 site users who visited the website this month, we see an increase of organic visitors from last month’s 225 users to this month’s 261 users, with 249 of them tagged as new users. SEO rankings are generally positive with an increase in the number of keywords ranking in top 4-10 positions of first page results and keyword ‘truck finance’ and ‘truck loans’ moving up their rankings to 7th and 10th positions of first page results, respectively. Keywords ‘truck finance broker Melbourne’ and ‘truck finance brokers’ are holding on strongly to their 5th and 2nd positions of first page results as well. While there’s a slight dip in the number of keywords ranking in the top positions of first page results, we’re optimistic that solidifying the SEO campaign by building high quality backlinks to the site and focusing on national keywords ‘truck loans’ and ‘truck finance’ will boost their rankings further up towards the first page of search results.

SEO Analysis