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Essential Chiropractic and Healthcare Clinic – February 2021 Monthly Report

by | Mar 5, 2021 | Essential Chiropractic and Healthcare Clinic | 0 comments

Manager

The month of February sees areas for improvement for both website traffic and SEO rankings. User site visits decreased by 30.7% from last month’s 261 users to this month’s 181 users. It has been concerning to note the decrease in the number of keywords joining the top 4-10 positions of first page results as well as the dip in the ranking for keywords ‘chiropractor reservoir’ and ‘chiropractor ivanhoe’. Due to these significant ranking fluctuations, we will be revisiting the homepage optimisations through March to stabilise the rankings for the ‘reservoir’ and ‘ivanhoe’ focus keywords as a priority.

SEO Analysis

  • 7 keywords ranking in top 4-10 (first page) results
  • Keyword ‘chiropractor reservoir’ ranking in 5th position (first page)
  • Keyword ‘chiropractor ivanhoe’ ranking in 7th position (first page)
  • Keyword ‘chiropractor preston’ ranking in 28th position (third page)
  • Keyword ‘chiropractor heidelberg’ ranking in 69th position (fourth page)
  • Due to the significant ranking fluctuations, we will be revisiting the homepage optimisations in March to again stabilise the rankings for the Reservoir and Ivanhoe focus keywords