Manager
The month of February has produced a steady set of data for the SEO campaign. There has been a minimal dip in overall website traffic amounting to 2.3%. Nevertheless, the number of users coming in from the organic (SEO) channel has only gone down to 63 organic users from 64, an ever so slight movement. We are expecting to see a boost in overall traffic and organic visits for the coming month of March as we track an upward trend in site visits throughout the end of February. For keyword rankings, we record a strong and stable performance of the targeted keywords as they hold steady on their previous rankings. These keywords are still all positioned on the first page of Google search results. We have also seen the results of last month’s new target keyword ‘buyers agent Tasmania’. As we expected, it has made its way into the first page of search results as well. We are excited to see more progress for our targeted keywords through on-page optimisations for the coming month of March.
SEO Analysis
- 2 keywords ranking in top 4-10 (first page) results
- Keyword ‘buyers agent Hobart’ ranking in 4th position (first page) in organic Google results
- Keyword ‘buyers agent Hobart’ ranking in 2nd position (in map pack) in Google Maps results
- Keyword ‘buyers agent Tasmania’ ranking in 8th position (first page)
- On-page strategy will be used through March as we work to produce a new blog post to be featured on the website to assist in boosting the ranking for the buyers agent keywords in both Hobart and Tasmania