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The results for the month of March shows promise and fantastic improvement in the SEO campaign. To start off, the 13.8% increase in overall site traffic was more than enough to recover the dip in site visits from the previous month. We note the slight downward trend in traffic towards the end of the month, a nudge to exert continued efforts in order to maintain or improve site performance for April. It has been particularly positive to record 100 users coming in from the organic (SEO) channel. This constitutes the majority of the total traffic, a solid improvement from last month’s 63 organic users. In terms of rankings, the average SEO ranking is held steady this month. There are some slight movements under the targeted keywords, but overall it has been a stable month for the keyword rankings. To boost more of our data, we will be utilising an on-page strategy this coming month of April.

SEO Analysis

  • 2 keywords ranking in top 4-10 (first page) results
  • Keyword ‘buyers agent Hobart’ ranking in 5th position (first page) in organic Google results
  • Keyword ‘buyers agent Hobart’ ranking in 2nd position (in map pack) in Google Maps results
  • Keyword ‘buyers agent Tasmania’ ranking in 7th position (first page)
  • On-page strategy will be used through April as we send in a new blog post to be featured on the website in a push to boost the rankings for the buyers agent keywords in both Hobart and Tasmania