Manager
The month of April has been a highly successful run for the SEO campaign! Since we were able to accurately track website data for the entire month, we note an 83.3% increase in overall site traffic compared to last March. There have been heavy fluctuations in site visits throughout the month, presenting the opportunity of a higher number of site users for the coming month of May. We have noted Google’s inaccuracy in the page load time through this month and can confirm through tracking tools, that the site speed is sitting at about 3 seconds. On the SEO rankings front, it has been fantastic to see the organic (SEO) channel source the majority of the site visits, with 134 organic visits for the month. For keyword rankings, there has been a slight decline in average SEO ranking which can be attributed to a few keywords dropping from the top 3 positions to the top 4 to 10 positions (still on the first page of results). Nevertheless, the rankings for the campaign’s focus keywords listed below have performed very well as they continue to secure their positions on the first page of Google search results. Our strategy for the coming month of May is to shift our attention to boosting the keyword ‘dentist preston’ by using on-page strategies.
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