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Steve’s Window and Pressure Cleaning – July 2021 Monthly Report

by | Aug 6, 2021 | Steve's Window and Pressure Cleaning | 0 comments

Manager

Results slowed down somewhat for the SEO campaign in July – with some wins towards the end of the month. Following last month’s rise in user visits, we saw an 18.8% drop in site traffic. The overall trend did see some peaks, though, and over half the users arrived through organic (SEO) channels, which is favourable. We also saw a small but pleasing 4.0% rise in average session duration, meaning users find our content relevant to their searches. SEO performance also dipped marginally, as the site’s average rank dropped by 1.0%. We do have 12 keywords now in the top 3 spots, with 10 holding the #1 ranking — a very positive result! There are a further 12 keywords in the top 4 to 10 spots, meaning almost all our keywords are on Google’s first page. This August, we will expand our off-page strategies to see more keywords move closer to the #1 position in search results.

SEO Analysis

  • 11 keywords ranking in top 1-3 (first page) results
  • 13 keywords ranking in the top 4-10 (first page) results
  • Keyword ‘window cleaning ballina’ ranking in 1st position (first page)
  • Keyword ‘window cleaning byron bay’ ranking in 4th position (first page)
  • Keyword ‘roof cleaning lismore’ ranking in 1st position (first page)
  • Keyword ‘roof cleaning casino’ ranking in 4th position (first page)
  • Through August, we will continue and broaden our off-page strategy to push more keywords closer to securing the #1 position in Google’s search results.