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November saw some small but still positive improvements to the campaign stats. User visits went up marginally by 0.4%, and a majority of them arrived through organic (SEO) channels. Average session duration dropped somewhat, but remains well over a minute. More favourably, we’ve managed to sustain the site’s average SEO ranking. All of our keywords rank on Google’s first page of search results, with 13 in the #1 position. In particular, we saw excellent movement from the ‘tree removal melville’ target keyword, which now ranks in 1st – up from its previous position of 3rd. December will see us focus our on-page strategies on the ‘tree services brentwood’ target keyword so it also reaches the 1st spot.
SEO Analysis
16 keywords ranking in top 3 (first page) of results
All our target keywords are ranking in the top 3 (first page) of Google search results.
Keyword ‘tree pruning Fremantle’ ranking in 1st position (first page)
Keyword ‘tree removal Fremantle’ ranking in 1st position (first page)
Keyword ‘tree services Fremantle’ now ranking in 1st position (first page), up from 2nd position (first page) in the previous month.
Keyword ‘tree removal melville’ ranking in 1st position (first page), up from 3rd position (first page) in the previous month.
Keyword ‘tree pruning melville’ ranking in 1st position (first page).
In November, on-page optimisation was completed with a focus on the keyword ‘arborist fremantle’ which is in the 1st position (first page).
Through the month of December, we plan to focus our on-page optimisation on keyword ‘tree services brentwood’ to help push it to the #1 position.
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