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November has brought some fantastic results for the campaign across multiple statistics. User visits rose by a favourable 53.0%, and the overall trend of user traffic ended on a high note. A majority of our visitors again arrived through organic (SEO) channels. Meanwhile, the site’s average SEO rank also rose by a pleasing 12.1%! We have fewer keywords in the top 3 positions this month, but have retained our 10 keywords holding the #1 rank. November saw us focus on on-page optimisations for the ‘mobile locksmith Nunawading’ target keyword, which now ranks 28th. December, in turn, will have us focus our strategies on the ‘automotive locksmiths Mount Waverley’ target keyword to take advantage of its significant monthly search volume.

SEO Analysis

  • 19 keywords ranking in top 3 (first page) results
  • 17 keywords ranking in top 4-10 (first page) results
  • Keyword ‘locksmith ringwood’ ranking in 10th position (first page)
  • Keyword ‘automotive locksmith ringwood’ ranking in 1st position (first page)
  • Keyword ‘locksmith Blackburn’ ranking in 5th position (first page)
  • Keyword ‘security locks Blackburn’ ranking in 4th position (first page)
  • Keyword ‘locksmith Mitcham’ ranking in 15th position (second page)
  • In November, we completed on-page optimisation with a focus on the keyword ‘mobile locksmith Nunawading’ which is now ranking in 28th position (third page). We expect its ranking to further improve in the coming weeks.
  • Through the month of December, on-page optimisation will focus on the keyword ‘automotive locksmiths Mount Waverley’ as it has significant average monthly searches and to bring its ranking closer to the first page of search results.