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Rapid Locksmiths – February 2022 Monthly Report

by | Mar 7, 2022 | Rapid Locksmiths | 0 comments

Manager

We’ve seen ups and downs for the campaign in February. User visits saw a small but welcome recovery, going up by 2.7%. The overall trend also saw several peaks and ended up an optimistic note. We’ve sustained the number of users arriving through organic (SEO) channels, with 86 again this month – 82 of whom were new. The site’s average SEO ranking did take a slight dip by 3.4%, but we have more keywords now in the top 3 spots. Overall, a significant number of our target keywords remain on Google’s first page of search results, which is pleasing to see. In February, we focused on-page optimisations on the ‘locksmith Burwood’ target keyword. This March, we will shift that focus to the ‘locksmith Doncaster’ target keyword to take advantage of its high monthly search volume.

SEO Analysis

  • 20 keywords ranking in top 3 (first page) results
  • 21 keywords ranking in top 4-10 (first page) results
  • Keyword ‘automotive locksmith Mitcham’ ranking in 2nd position (first page)
  • Keyword ‘automotive locksmith Ringwood’ ranking in 1st position (first page)
  • Keyword ‘locksmith Blackburn’ ranking in 6th position (first page)
  • Keyword ‘security locks Blackburn’ ranking in 5th position (first page)
  • Keyword ‘locksmith Mitcham’ ranking in 13th position (second page)
  • In February, we completed on-page optimisation with a focus on the keyword ‘locksmith Burwood’.
  • Through the month of March, on-page optimisation will focus on the keyword ‘locksmith Doncaster’ to bring its ranking closer to the first page of search results as it has a significant average monthly searches.