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We again see favourable metrics across the board in the month of April, which very pleasing. User visits increased again, this time by 33.3%, although the overall trend was up-and-down. A notable number of them arrived through organic (SEO) channels, and spent well over 3 minutes on the website. Average session duration has decreased somewhat, but remains over 2 minutes. More pleasingly, the site’s average rank has gone up by 8.2%, and our keywords within the top 10 spots on Google have increased. Moreover, we now have 40 keywords in the top 3 spots, with 13 in the #1 position. The ‘clutches and brakes Mirrabooka’ target keyword is performing particularly well, jumping from 39th to 3rd! In April, our on-page strategies focused on the ‘mechanic Morley’ target keyword, which we expect to move up in rank in the coming weeks. Through May, we will focus on the ‘mechanic Bedford’ target keyword as one of the suggested locations.

SEO Analysis

  • 40 keywords ranking in top 3 (first page) results
  • 53 keywords ranking in top 4-10 (first page) results
  • Keyword ‘mechanic Noranda’ ranking in 1st position (first page)
  • Keyword ‘mechanic Yokine’ ranking in 7th position (first page)
  • Keyword ‘car service Dianella’ ranking in 6th position (first page)
  • Keyword ‘mechanic Dianella’ ranking in 7th position (first page), up from 15th position (second page) in the previous month
  • Keyword ‘mechanic Mirrabooka’ ranking in 4th position (first page)
  • Keyword ‘clutches and brakes Mirrabooka’ is now ranking in 3rd position (first page), up from 39th position (fourth page) prior to the optimisation work done in March.
  • In April, we completed on-page optimisation with a focus on the keyword ‘mechanic Morley’ and we expect improvement in its ranking in the coming weeks.
  • As for the month of May, we will focus our on-page strategy on the keyword ‘mechanic Bedford’ which is one of the suggested focus locations. Our goal is to bring it closer to the first page of Google search results.