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June was a month of very favourable results across the board for the campaign! We saw a 23.2% rise in site traffic, with a notable peak of 47 users on the site in a single day. Of the total users on the site, 40.8% of them arrived through organic (SEO) channels. They also spent well over a minute on the website, which shows our content is relevant to their searches. For SEO performance, we saw a larger 15.6% rise in the site’s average SEO rank, which now sits at 5.3 overall. We also have more keywords now in the top 3 spots of Google search results, and other keyword performance has been steady. June saw us focus our on-page optimisations on the ‘decking Carrara’ keyword, which is presently unranked. We expect it to improve in organic search ranking in the coming weeks. In July, we will shift to off-page strategies to boost the organic search rankings of our target keywords.

SEO Analysis

  • 61 keywords ranking in top 3 (first page) results
  • 12 keywords ranking in top 4-10 (first page) results
  • Keyword ‘landscapers Oxenford’ ranking in 2nd position (first page)
  • Keyword ‘landscaping Helensvale’ ranking in 2nd position (first page)
  • Keyword ‘landscaping Robina’ ranking in 2nd position (first page)
  • Keyword ‘decking Southport’ ranking in 3rd position (first page)
  • Keyword ‘landscaping Runaway Bay’ ranking in 1st position (first page)
  • Keyword ‘decking Tweed Heads’ ranking in 3rd position (first page)
  • Keyword ‘landscaping Miami’ ranking in 6th position (first page)
  • Keyword ‘decking Hope Island’ ranking in 1st position (first page), up from 3rd (first page) in the previous month
  • In June, we completed on-page optimisation with a focus on the keyword ‘decking Carrara’ and we expect its ranking to improve in the coming weeks.
  • Through the month of July, we will focus on our off-page optimisation strategy to boost rankings and bring them closer to the first page of Google search results.