Manager
The month of September saw areas of improvement for website analytics where traffic saw a small dip of 5.5%. For SEO, 36 keywords were ranking in the top 3 spots and 26 keywords were ranking in the top 4-10 spots on the first page of Google Search. Importantly, keywords such as ‘mediation Ripley’ and small business lawyer Ipswich’ are both ranking in the 1st position. The SEO campaign completed on-page optimisation for the keyword ‘probate and wills lawyer Ipswich’ in order to improve its ranking within the coming weeks. In October, the focus will be to improve the relevance and trustworthiness of the website by completing off-page optimisation tactics.
SEO Analysis
36 keywords ranking in top 3 (first page) results
26 keywords ranking in top 4-10 (first page) results
Keyword ‘mediation Ripley’ ranking in 1st position (first page)
Keyword ‘small business lawyer Ipswich’ ranking in 1st position (first page)
Keyword ‘family lawyer Ipswich’ ranking in 7th position (first page)
Keyword ‘family lawyers Ipswich’ ranking in 6th position (first page)
Keyword ‘conveyancing lawyers Ipswich’ ranking in 4th position (first page)
Keyword ‘business lawyers Ipswich’ ranking in 7th position (first page)
Keyword ‘corporate lawyer Ipswich’ ranking in 7th position (first page)
In September, on-page optimisation was completed with a focus on the keyword ‘probate and wills lawyer Ipswich’.
Through October, the SEO campaign will focus on off-page optimisation strategies to help improve the site’s authority, relevance, and trustworthiness.
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