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My Certifier – September 2022 Monthly Report

by | Oct 7, 2022 | My Certifier | 0 comments

Manager

September was a more challenging month for both the website and SEO campaign. There was a small drop in the total number of website users, although a similar percentage of users (78.9%) arrived through organic (SEO) channels. The overall trend of website traffic was up and down, but peaked several times – particularly near the end of the month. Regarding SEO performance, the average SEO rank slipped by 1.7%, but keyword performance has been steady, which is pleasing to see. September saw us complete on-page optimisations on the ‘building inspection Shellharbour’ keyword to boost its organic search ranking. This October, we will switch to off-page strategies to maintain, if not improve, website authority and relevance.

SEO Analysis

  • 25 keywords ranking in top 3 (first page) results
  • 5 keywords ranking in top 4-10 (first page) results
  • Keyword ‘private certifier Blacktown’ ranking in 1st position (first page)
  • Keyword ‘private certifier Shellharbour’ ranking in 2nd position (first page)
  • Keyword ‘private certifier Nowra’ ranking in 2nd position (first page)
  • Keyword ‘building inspection Blacktown’ ranking in 8th position (first page)
  • Keyword ‘building certifier Kiama’ ranking in 14th position (second page)
  • In September, on-page optimisation focused on the keyword ‘building inspection Shellharbour’. Its ranking can be expected to improve in the coming weeks.
  • Through the month of October, the SEO campaign will focus on off-page optimisation strategies to help improve, if not maintain, the site’s authority, relevance, and trustworthiness.