Manager
The campaign experienced highs and lows in the month of September. Website metrics experienced some challenges, but SEO performance was more positive. User traffic dropped slightly (down 12.8%) but the overall trend ended on an upward note. More promisingly, 82% of total traffic came through organic (SEO) channels and these users spent almost 5 minutes on the website. Additionally, the website’s average SEO rank improved by 0.5% – a small but welcome win. Keyword performance has also been positive, with more keywords on the first page of Google search results! September saw us focus on off-page strategies to improve website authority and relevance. This October, we will continue to focus on off-page optimisations, especially on backlinks. We aim to bring the website to the same level as its competitors, boost website authority, and improve the site’s ranking on Google.
SEO Analysis
54 keywords ranking in top 3 (first page) results
70 keywords ranking in top 4-10 (first page) results
Keyword ‘water damage plaster’ is ranking in 1st position (first page).
Keyword ‘water damage plaster Tamarama’ is ranking in the 2nd position (first page).
Keyword ‘plastering services Tamarama’ is ranking in the 8th position (first page).
Keyword ‘acoustic soundproofing and insulation Dover Heights’ is ranking in the 8th position (first page).
Keyword ‘acoustic soundproofing and insulation Bellevue Hill’ is ranking in the 2nd position (first page).
Keyword ‘plasterer Sydney’ is ranking in the 13th position (second page).
In September, the SEO campaign focused on off-page optimisation strategies with the goal of improving the site’s authority, relevance, and trustworthiness.
For the month of October, the SEO campaign will continue to focus on the off-page optimisation game plan, with a particular focus on backlinks. This will put the site on the level of its competitors. The goal is to boost the site’s authority and improve the ranking in Google search results.
Recent Comments