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September was a much more positive month for the campaign, with user traffic rising by 32.5% for a total of 110 site visitors. There was a particular high point of 21 users (all new) on the website on 07 September. A small but notable number of users arrived through organic search channels, with all of them new. Their average session duration was also well over 3 minutes, which shows that website content is relevant to their searches. The site’s average SEO rank slipped by a slight 0.6%, but there are more keywords now in the top 3 spots of Google search results. In September, we focused on citation work and off-page optimisations to improve backlinks and website authority.

SEO Analysis

  • 11 keywords ranking in top 3 (first page) results
  • 15 keywords ranking in top 4-10 (first page) results
  • Keyword ‘business and tax advisory for doctors Townsville’ is ranking in the 1st position (first page).
  • Keyword ‘business and tax advisory for doctors Newcastle’ is ranking in the 5th position (first page).
  • Keyword ‘accountant for doctors Adelaide’ is ranking in the 6th position (first page).
  • In September, the SEO campaign focused on citation work and off-page optimisation strategies with the goal of improving the backlinks and how Google perceives the site’s authority, relevance, and trustworthiness.