Manager
October was positive overall for metrics across the board. Website traffic bounced back by 28.0%, there was a peak of 29 users on 09 October – much higher than the average trend over the month. Moreover, a similar percentage of users arrived through organic search channels as did the month prior, and they comprise over half of total user traffic. Regarding SEO, the website saw a 14.8% rise in the average SEO rank, a much higher margin than in September. Keyword performance has also been very steady, which is pleasing to see. In October, we focused on-page optimisations on the ‘landscapers Hope Island’ keyword, which currently ranks 4th – and we hope it moves closer to the #1 spot on Google search results. For November, we will switch to off-page strategies to gain more links and improve site presence on Google.
SEO Analysis
73 keywords ranking in top 3 (first page) results
10 keywords ranking in top 4-10 (first page) results
Keyword ‘landscapers Oxenford’ ranking in 1st position (first page)
Keyword ‘landscaping Robina’ ranking in 1st position (first page)
Keyword ‘decking Southport’ ranking in 2nd position (first page)
Keyword ‘landscaping Runaway Bay’ ranking in 1st position (first page)
Keyword ‘decking Tweed Heads’ ranking in 3rd position (first page)
Keyword ‘landscaping Miami’ ranking in 5th position (first page)
Keyword ‘decking Hope Island’ ranking in 1st position (first page)
In October, the on-page optimisation focused on the keyword ‘landscapers Hope Island’. Its ranking can be expected to improve in the coming weeks.
Through the month of November, the SEO campaign will focus on off-page optimisation with the goal of gaining more links to improve the site’s Google presence.
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