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November finished with steady but promising results for the SEO campaign. The website’s average keyword ranking improved by 8.2% and the average session duration increased by an impressive 14.1%. There are 9 keywords ranking in the top 3 spots and 26 keywords ranking in the top 4-10 spots on the first page of Google Search. Specifically, the keyword ‘physio Keilor Downs’ is ranking 1st and the keyword ‘physiotherapist Keilor Downs’ is ranking 2nd. In November, the focus was to complete on-page optimisation for the keyword physio Essendon’. We anticipate that its rankings will improve over the coming weeks. In December, the focus will be to complete off-page strategies that include optimising the map embeds which in turn will improve the rankings for the GMB.

SEO Analysis

  • 9 keywords ranking in top 3 (first page) results
  • 26 keywords ranking in top 4-10 (first page) results
  • Keyword ‘physio Keilor Downs’ ranking in 1st position (first page)
  • Keyword ‘back pain Keilor Downs’ is ranking in 6th position (first page)
  • Keyword ‘physiotherapist Keilor Downs’ ranking in 2nd position (first page)
  • Keyword ‘physio Coburg’ ranking in 13th position (first page)
  • Keyword ‘physio Yarraville’ ranking in 11th position (second page)
  • In November, on-page optimisation was scheduled to focus on the keyword ‘physio Essendon’.
  • Through the month of December, the SEO campaign will focus on off-page optimisation strategies using map embeds to improve Google Maps or local search rankings.