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Steve’s Window and Pressure Cleaning – November 2022 Monthly Report

by | Dec 7, 2022 | Steve's Window and Pressure Cleaning | 0 comments

Manager

It was again an up-and-down month for November. Website traffic did not continue the more positive trend of October, and the overall trend peaked and dropped throughout the month. More positively, over half of users arrived through organic (SEO) search channels again, with almost all of them new. The site’s average SEO rank is marginally higher than the previous month – 5.0 now, versus 5.1 in October – and the campaign sustained its keyword performance. November saw us focus on off-page strategies to build more links and improve site presence on Google. This December, we will perform on-page optimisations on the moderately competitive ‘pressure cleaning Byron Bay’ keyword since it has a notable monthly search volume.

SEO Analysis

  • 13 keywords ranking in top 1-3 (first page) results
  • 10 keywords ranking in the top 4-10 (first page) results
  • Keyword ‘window cleaning Ballina’ ranking in 1st position (first page)
  • Keyword ‘roof painting Byron Bay’ ranking in 3rd position (first page)
  • Keyword ‘window cleaning Byron Bay’ ranking in 9th position (first page)
  • Keyword ‘roof cleaning Lismore’ ranking in 1st position (first page)
  • Keyword ‘roof cleaning Casino’ ranking in 3rd position (first page)
  • In November, the SEO campaign focused on off-page optimisation strategies to build more natural links to improve the site’s Google presence.
  • Through December, the SEO on-page optimisation will focus on the keyword ‘pressure cleaning Byron Bay’ as it has a low to medium level of competition and significant monthly searches. The goal is to bring it closer to the first page of Google search results.