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Physio Well-th – January 2023 Monthly Report

by | Feb 7, 2023 | Physio Well-th | 0 comments

Manager Analysis

For the month of January, website analytics and SEO finished with promising results. Regarding the website, the number of visitors increased by 53.8%, which is a total of 200. For average session duration, it increased by a staggering 88.4%, which means that users are now spending more time on the website. Regarding SEO, there are 10 keywords ranking in the top 1-3 spots and 31 in the top 4-10 spots on the first page of Google. Specifically, keywords such as ‘physio Keilor Downs’, ‘physiotherapist Keilor Downs’ and ‘back pain Keilor Downs’ are ranking 1st, 3rd and 5th on Google respectively. In January, the focus was to complete on-page optimisation for the keyword ‘physiotherapist Strathmore’. Over the coming weeks, it is anticipated that the keyword’s ranking will improve. In February, the focus will be to complete off-page optimisation tactics such as gaining more links and citations in order to improve rankings.

SEO Analysis

  • 10 keywords ranking in top 3 (first page) results
  • 27 keywords ranking in top 4-10 (first page) results
  • Keyword ‘physio Keilor Downs’ ranking in 2nd position (first page)
  • Keyword ‘back pain Keilor Downs’ is ranking in 5th position (first page)
  • Keyword ‘physiotherapist Keilor Downs’ ranking in 3rd position (first page)
  • Keyword ‘physio Coburg’ ranking in 13th position (second page)
  • Keyword ‘physio Yarraville’ ranking in 9th position (first page)
  • In December, the SEO campaign focused on off-page optimisation strategies using map embeds to improve Google Maps or local search rankings.
  • Through the month of January, the SEO on-page optimisation will focus on the keyword ‘physiotherapist Strathmore’ as it has significant monthly searches and has yet to gain a more solid footing in the rankings. The goal is to bring it closer to the first page of Google search results.