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YBLDHS: LevelUp Independent Living – January 2023 Monthly Report

by | Feb 7, 2023 | YBLDHS: LevelUp Independent Living | 0 comments

Manager Analysis

January was a positive month for website metrics, with a 57.7% increase in traffic. There was a peak on January 8th, with 38 users to the site and 32 of them being new. Organic search channels accounted for nearly half of the total users, who spent almost 2 minutes on the website, indicating that the content on the site was relevant. The SEO campaign saw a slight drop in average rank, with some keywords moving from the first page of Google, but 2 keywords reached 1 position and 8 keywords are in the top 3 positions on the first page of Google Search. In January, the SEO campaign aimed to enhance the site’s authority, relevance, and trust through off-page optimisation. During February, the focus will shift to on-page optimisation, targeting the keyword “respite Sunshine Coast.” The objective is to move it to the top of Google search results.

SEO Analysis

  • 8 keywords ranking in top 3 (first page) results
  • 14 keywords ranking in top 4-10 (first page) results
  • Keyword ‘NDIS SIL provider Gympie’ is ranking in the 1st position (first page)
  • Keyword ‘NDIS SIL provider Noosa’ is ranking in the 1st position (first page)
  • Keyword ‘ILO NDIS Gympie’ is ranking in the 3rd position (first page)
  • Keyword ‘ILO NDIS Noosa’ is ranking in the 5th position (first page)
  • Keyword ‘supported independent living Noosa’ is ranking in the 5th position (first page)
  • In January, the SEO campaign focused on off-page optimisation strategies with the goal of improving how Google and users perceive the site’s authority, relevance, and trustworthiness.
  • Through the month of February, the SEO on-page optimisation will focus on the keyword ‘respite Sunshine Coast’ as it has yet to attain a strong footing in the rankings. The goal is to bring it onto the first page of Google search results.