Manager Analysis
In the month of June, the SEO Campaign identified areas for further improvement. Five keywords successfully secured top 3 rankings on the first page of search results, while two keywords attained positions within the top 4-10 range. The standout performance came from the keywords ‘private certifier Campbelltown,’ ‘building certifier Campbelltown,’ and ‘private certifier Sutherland,’ all ranking in the 1st position on the first page.
June primarily focused on off-page optimisation through the creation and distribution of press releases. This strategic approach aimed to increase brand visibility and recognition, ultimately enhancing the website’s online presence. Moving forward into July, the SEO campaign will shift its focus to on-page optimisation. The targeted keyword will be ‘building inspection Penrith,’ which experiences significant monthly search volume and faces intense competition. By organically improving the ranking for this keyword, the campaign aims to gain a competitive edge and secure a position on the first page of Google search results.
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