Manager Analysis
In July, the SEO campaign saw significant improvements in keyword rankings. Four keywords were successfully ranked in the top 3 positions on the first page of search results, while an additional 18 keywords secured positions within the top 4-10 range on the first page. Notably, the keywords ‘social worker Rochedale South,’ ‘social worker Darra,’ ‘social worker Jindalee,’ and ‘NDIS support coordination Darra’ obtained impressive rankings of 2nd, 3rd, 3rd, and 3rd positions respectively on the first page.
The SEO strategy adopted in July centered on off-page optimisation techniques, mainly revolving around the creation and distribution of press releases. This approach aimed to enhance brand visibility, foster recognition, boost domain authority, and drive substantial traffic to the website.
For the upcoming month of August, the SEO campaign will be shifting its focus towards the creation of dedicated SEO location pages for the keyword ‘NDIS support coordination.’ Recognising the need to strengthen its position in the site’s rankings, this strategic move aims to further improve keyword visibility and drive targeted traffic to the site.
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