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Bright Water Plumbing and Gas – August 2023 Monthly Report

by | Sep 7, 2023 | Bright Water Plumbing and Gas

Manager Analysis

In August, the SEO campaign yielded promising results. The analysis revealed that 143 keywords secured top-tier rankings in the first three search results, while an additional 49 keywords made it to the first page within positions four to ten. Particularly noteworthy were the first-page rankings of keywords ‘gas installation Mindarie’ and ‘blocked drains Tuart Hill,’ both occupying the coveted 1st position. Additionally, ‘blocked drains Wanneroo’ and ‘blocked drains Quinns Rocks’ ranked 2nd, and ‘hot water system Stirling’ and ‘hot water system Mindarie’ secured the 3rd position.

The team dedicated significant effort to on-page optimisation, with a special focus on ‘plumber Alkimos.’ Anticipated improvements in its ranking are expected in the upcoming weeks. However, it’s important to note that Google implemented a core algorithm update during August, potentially impacting search rankings and organic traffic. Site metrics will be closely monitored, and necessary adjustments will be made to align with the update’s implications. Looking ahead to September, the SEO campaign will shift its focus to off-page optimisation, leveraging Google Maps map embeds to create high-quality outbound links. This strategic move aims to enhance the website’s overall authority and reliability, further boosting its search engine performance.

SEO Analysis

  • 143 keywords ranking in top 3 (first page) results
  • 49 keywords ranking in top 4-10 (first page) results
  • Keyword ‘gas installation Mindarie’ is ranking in the 1st position (first page).
  • Keyword ‘blocked drains Tuart Hill’ is ranking in the 1st position (first page).
  • Keyword ‘blocked drains Wanneroo’ is ranking in the 2nd position (first page).
  • Keyword ‘blocked drains Quinns Rocks’ is ranking in the 2nd position (first page).
  • Keyword ‘hot water system Stirling’ is ranking in the 3rd position (first page).
  • Keyword ‘hot water system Mindarie’ is ranking in the 3rd position (first page).
  • Keyword ‘blocked drains Osborne Park’ is ranking in the 6th position (first page).
  • In August, on-page optimisation focused on the keyword ‘plumber Alkimos’. Its ranking can be expected to improve in the upcoming weeks.
  • Also in August, Google rolled out a core algorithm update, which may influence the website’s search rankings and organic traffic. Site metrics will be closely monitored and necessary adjustments will be implemented to align with the update’s implications.
  • Through September, the SEO campaign will focus on off-page optimisation strategies using map embeds from Google Maps which can serve as high-quality outbound links, potentially enhancing the site’s overall authority and reliability.