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Newmarket Family Dental – October 2023 Monthly Report

by | Nov 7, 2023 | Newmarket Family Dental

Manager Analysis

In October, we successfully executed the initial phase of our SEO campaign, laying the essential groundwork for future progress. Key achievements during this month included the optimisation of page titles to ensure they were of optimal length and aligned with our keyword strategy. Additionally, meta descriptions for all relevant landing pages were carefully crafted to enhance click-through rates and search engine visibility.

A significant milestone was the correct implementation of local business schema, improving our local search presence. Furthermore, we resubmitted our XML sitemap to ensure all pages were properly indexed. Extensive keyword research was undertaken, enabling us to refine our SEO strategy.

In tandem with these technical enhancements, we drafted ten new service pages covering a wide range of offerings, such as Emergency Dentist, Clear Aligners, Dental Implants, and more. In the coming months, these pages will be published and linked to our Services page. We will also create SEO location pages and initiate off-page link building strategies to boost keyword rankings, with the ultimate aim of reaching the first page of Google search results and enhancing user engagement on our site. Our work in October has laid the foundation for a successful SEO campaign.

SEO Analysis

  • In October, fundamental first steps in the SEO campaign have been completed. Some of the highlights of the work done are mentioned below.
  • Page titles have been optimised for optimal length and to reflect the keyword strategy.
  • Meta descriptions for all relevant landing pages have been optimised.
  • Local business schema has now been implemented correctly.
  • The XML sitemap has been re-submitted.
  • SEO keyword research has been completed.
  • All these measures build the proper foundation to effectively execute the SEO campaign.
  • Ten new service pages have been drafted, these include Emergency Dentist, Clear Aligners and Invisalign, Dental Implants, Gum Disease Treatment, Smile Makeover, Teeth Bonding And Dental Veneers, Teeth Braces, Teeth Replacement, Teeth Whitening, and Wisdom Teeth Removal.
  • Through November, the above mentioned pages will be published and linked to the website’s Services page. SEO location pages will also be created. As well, off-page or link building strategies will be carried out to boost vital keyword rankings, with the ultimate goal of bringing them closer to the first page of Google search results and improving customer actions on the site.