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Manager Analysis

In November, the SEO efforts yielded significant success. Three crucial keywords secured coveted positions within the top 3 search results, reinforcing the clinic’s online prominence. Moreover, the strategic optimisation propelled two keywords to positions 4-10 on the first page, further expanding the digital footprint.

The standout achievement was the dominance of specific services in local search, with keywords like ‘dental implants Prospect,’ ‘dental crowns Prospect,’ and ‘children’s dentistry Prospect’ securing the esteemed 1st position on the first page. Even broader terms such as ‘dentist Prospect’ and ‘dental bridges Prospect’ achieved commendable rankings, attaining 4th and 6th positions respectively.

The November SEO initiative concentrated on off-page optimisation, leveraging social foundations and strategies. This approach significantly enhanced the clinic’s visibility, reputation, and brand recognition across key social platforms.

Looking ahead to December, the focus shifts towards optimising service pages for ‘dental implants’ and ‘crowns and bridges,’ while introducing location-specific pages for these keywords. This strategic move aims to enhance site visibility, ensuring a more targeted reach within specific geographic areas.

SEO Analysis

  • 3 keywords ranking in top 3 (first page) results
  • 2 keywords ranking in top 4-10 (first page) results
  • Keyword ‘dental implants Prospect’ is ranking in 1st position (first page).
  • Keyword ‘dental crowns Prospect’ is ranking in 1st position (first page).
  • Keyword ‘childrens dentistry Prospect’ is ranking in 1st position (first page).
  • Keyword ‘dentist Prospect’ is ranking in 4th position (first page).
  • Keyword ‘dental bridges Prospect’ is ranking in 6th position (first page).
  • In November, the SEO campaign focused on off-page optimisation using social foundations and strategies to improve the site’s visibility, reputation and online presence by fostering brand recognition across the important social platforms.
  • Through December, the SEO campaign will prioritise the optimisation of the ‘dental implants’ and ‘crowns and bridges’ service pages and the creation of SEO location pages for those keywords. These pages are designed to target and optimise for specific locations with the goal of improving site visibility and targeting a more relevant and specific audience.