Manager Analysis
The SEO campaign for November exhibited commendable progress, with three crucial keywords securing prime positions on the first page. The keywords ‘stump grinding Hervey Bay’ and ‘tree lopping Hervey Bay’ both achieved stellar 1st positions in organic search results and Google Maps, outperforming competitors and leading in local searches. Similarly, ‘arborist Hervey Bay’ secured an impressive 3rd position in organic search and 1st position in Google Maps, emphasising the campaign’s effectiveness.
Throughout November, the strategic focus of the SEO initiative honed in on off-page optimisation. Leveraging social foundations and effective strategies, the campaign aimed to bolster the site’s visibility, enhance its reputation, and elevate its online presence. This approach sought to foster brand recognition across key social platforms, contributing to increased engagement and credibility. Looking ahead to December, the SEO campaign will channel efforts towards optimising the ‘arborist’ page. The emphasis will be on enriching the page with fresh, relevant content to augment its authority and relevance.
SEO Analysis
- 3 keywords ranking in top 3 (first page) results
- Keyword ‘stump grinding Hervey Bay’ ranking in 1st position (first page) in organic search results and in 1st position in Google Maps or local search results (ahead of the map pack)
- Keyword ‘tree lopping Hervey Bay’ ranking in 1st position (first page) in organic search results and in 1st position in Google Maps or local search results (ahead of the map pack)
- Keyword ‘arborist Hervey Bay’ ranking in 3rd position (first page) in organic search results and in 1st position in Google Maps or local search results (ahead of the map pack)
- In November, the SEO campaign focused on off-page optimisation using social foundations and strategies to improve the site’s visibility, reputation and online presence by fostering brand recognition across important social platforms.
- Through December, the SEO campaign will focus on optimising the ‘arborist’ page. The goal is to add fresh content to the page and gain more relevance and authority for the service keyword. This will help boost site traffic and user actions on the site.
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