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SEO Analysis

  • 22 keywords ranking in top 3 (first page) results
  • 18 keywords ranking in top 4-10 (first page) results
  • Keyword ‘Invisalign Leichhardt’ is ranking in the 1st position (first page)
  • Keyword ‘dentist in Leichhardt’ is ranking in the 1st position (first page)
  • Keyword ‘Leichhardt dental’ is ranking in the 1st position (first page)
  • Keyword ‘Haberfield dental’ is ranking in the 2nd position (first page)
  • Keyword ‘Haberfield dental practice’ is ranking in the 2nd position (first page)
  • Keyword ‘dentist in Inner West’ is ranking in the 7th position (first page)
  • In January, the SEO campaign focused on the creation of new content and SEO location pages for ‘Inner West dentist’ to gain more relevance and authority for this target location.
  • Additionally, Haberfield Dental’s SEO campaign focused on the keyword ‘general dentistry Haberfield’. The effect on its ranking can be expected to materialise in the coming weeks.
  • Through February,the SEO campaign for Leichhardt Dental and Haberfield Dental will focus on off-page optimisation with the goal of building more links via the creation and distribution of press releases to improve their Google presence.
  • GBP Analysis

  • Keyword ‘dentist in Leichhardt’ is ranking in 1st position in Google Maps or local search results (ahead of the map pack).
  • Keyword ‘Leichhardt dental’ is ranking in 2nd position in Google Maps or local search results (in the map pack).
  • Keyword ‘Haberfield dentist’ is ranking in 2nd position in Google Maps or local search results (in the map pack).
  • In January, the listing for Leichhardt Dental – Pomare Dental Group generated 1,212 views from Google Search and Google Maps via desktop and mobile searches (up from 1,047 previously), 134 clicks (up from 103 previously), 312 direction requests (up from 77 previously), and 129 phone calls (up from 85 previously) made directly from the GBP listing.
  • Meanwhile, the Haberfield Dental – Pomare Dental Group listing generated 508 views from Google Search and Google Maps via desktop and mobile searches (up from 446 previously), 53 clicks (up from 21 previously), 54 direction requests (down from 67 previously), and 18 phone calls (down from 33 previously) made directly from the GBP listing.
  • Also in January, SEO-optimised content for the Leichhardt Dental – Pomare Dental Group listing was created with the goal of gaining more location relevance. The post can be viewed here:https://posts.gle/1WwAzN.
  • A separate optimised content was posted in the Haberfield Dental – Pomare Dental Group GBP listing. The post can be viewed here:https://posts.gle/bvF5Ag.