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The month of March has been a successful run for the SEO campaign. We are pleased to report another increase in overall site traffic with a bigger 30.1% jump in site visits! The trend in overall website traffic shows promise for the coming month of April if site performance continues to stabilise. Consequently, the organic (SEO) channel has brought in 84 site visits this month. This is a solid improvement from last month’s 50 organic visitors. The wins continue to extend to the campaign performance in SEO rankings, as a keyword moved up from the top 4 to 10 positions to the top 3 positions of Google search results. This resulted in a better average SEO ranking for the campaign. For the targeted keywords, keyword ‘tree services Fremantle’ and ‘tree removal Fremantle’ have dropped down to the 2nd positions in comparison to last month’s 1st position. On the other hand, all of the Melville keywords are now secure in the top 3 positions. It has been fantastic to see all of the focus keywords ranking within the top 3 positions of Google! In order to further boost these rankings to the top 1 position, we will be utilising on-optimisations throughout the month of April.

SEO Analysis

  • All 16 keywords are ranking in top 3 (first page) of results
  • Keyword ‘tree pruning Fremantle’ ranking in 1st position (first page)
  • Keyword ‘tree removal Fremantle’ ranking in 2nd position (first page)
  • Keyword ‘tree services Fremantle’ ranking in 2nd position (first page)
  • Melville keywords ‘tree removal melville’ and ‘tree pruning melville’ are both currently ranking in 3rd positions
  • In March, on-page optimisations were completed with a focus on the keyword ‘tree pruning Melville’ to see the ranking move closer to the #1 position on Google’s search results
  • Through the coming month of April, we will be extending on-page optimisations for the Melville keywords to further boost their rankings.