Manager
October brought mixed results for the campaign, but there is plenty to still feel pleased about. Site traffic dipped very marginally by 0.9%, but the overall trend again saw several peaks and ended on an upward note. We did see a drop in the number of users arriving through organic (SEO) channels, but they continue to make up a majority of our user visits, which is very favourable. SEO ranking again remains steady at a very high rank, with all our keywords in the top 3 spots of Google’s search results – again, very favourable. Of our 16 keywords, 11 hold the #1 spot as well. October saw us focus our on-page optimisations on the ‘tree pruning fremantle’ target keyword, which now ranks #1 on Google. November, in turn, will see us work on on-page optimisations for the ‘arborist fremantle’ keyword to ensure it holds its top rank.
SEO Analysis
16 keywords ranking in top 3 (first page) of results
All our target keywords are ranking in the top 3 (first page) of Google search results.
Keyword ‘tree pruning Fremantle’ ranking in 1st position (first page), up from 3rd position in the previous month.
Keyword ‘tree removal Fremantle’ ranking in 2nd position (first page)
Keyword ‘tree services Fremantle’ ranking in 2nd position (first page)
Keyword ‘tree removal melville’ ranking in 3rd position (first page).
Keyword ‘tree pruning melville’ ranking in 2nd position (first page).
In October, on-page optimisation was completed with a focus on the keyword ‘tree pruning fremantle’ which is now in the 1st position (first page).
Through the coming month of November, we plan to focus our on-page optimisation on keyword ‘arborist fremantle’ to help ensure it maintains its #1 position.
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