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October brought mixed results for the campaign, but there is plenty to still feel pleased about. Site traffic dipped very marginally by 0.9%, but the overall trend again saw several peaks and ended on an upward note. We did see a drop in the number of users arriving through organic (SEO) channels, but they continue to make up a majority of our user visits, which is very favourable. SEO ranking again remains steady at a very high rank, with all our keywords in the top 3 spots of Google’s search results – again, very favourable. Of our 16 keywords, 11 hold the #1 spot as well. October saw us focus our on-page optimisations on the ‘tree pruning fremantle’ target keyword, which now ranks #1 on Google. November, in turn, will see us work on on-page optimisations for the ‘arborist fremantle’ keyword to ensure it holds its top rank.

SEO Analysis

  • 16 keywords ranking in top 3 (first page) of results
  • All our target keywords are ranking in the top 3 (first page) of Google search results.
  • Keyword ‘tree pruning Fremantle’ ranking in 1st position (first page), up from 3rd position in the previous month.
  • Keyword ‘tree removal Fremantle’ ranking in 2nd position (first page)
  • Keyword ‘tree services Fremantle’ ranking in 2nd position (first page)
  • Keyword ‘tree removal melville’ ranking in 3rd position (first page).
  • Keyword ‘tree pruning melville’ ranking in 2nd position (first page).
  • In October, on-page optimisation was completed with a focus on the keyword ‘tree pruning fremantle’ which is now in the 1st position (first page).
  • Through the coming month of November, we plan to focus our on-page optimisation on keyword ‘arborist fremantle’ to help ensure it maintains its #1 position.