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Ace’s Tree & Garden Service – July 2021 Monthly Report

Aug 6, 2021

Manager

July has again been an overall successful month for the campaign. Following last month’s dip, we now saw a 17.4% increase in website traffic. A large majority of users arrived via organic (SEO) channels — again an increase from last month, with 102 visitors now and 99 of them new! It’s also pleasing to see that average session duration has risen by 64.1%, meaning site visitors find our content relevant. We did see fluctuations in the overall trend of website traffic, and we hope to stabilise that to see user visits go up further. In terms of SEO performance, we’ve managed to sustain the site’s average rank, which is very impressive. All our keywords are still on the first page of search results, with 12 holding the #1 position. In particular, last month’s on-page optimisations for the ‘tree pruning melville’ target keyword saw it move to the top position of search results — a fantastic result. We will expand our on-page strategies to see the remaining keywords move towards the top position as well.

SEO Analysis

  • 15 keywords ranking in top 3 (first page) of results
  • 1 keyword ranking in top 4-10 (first page) results
  • Keyword ‘tree pruning Fremantle’ ranking in 2nd position (first page)
  • Keyword ‘tree removal Fremantle’ ranking in 1st position (first page)
  • Keyword ‘tree services Fremantle’ ranking in 1st position (first page)
  • Keyword ‘tree removal melville’ ranking in 1st position (first page).
  • Keyword ‘tree pruning melville’ ranking in 3rd position (first page).
  • In July, on-page optimisations were completed with a focus on the keyword ‘tree services crawley’ which is now ranking in 1st position (first page), up from 4th position the previous month.
  • Through the coming month of August, we plan to expand our on-page optimisations to boost more keywords towards the #1 position.

    • Ace’s Tree & Garden Service – June 2021 Monthly Report

    Jul 7, 2021

    Manager

    We are pleased to have a successful month for the SEO campaign this June. Although there has been a slight decrease in overall website traffic worth 4.6%, we do not attribute this decline to the SEO campaign as the organic (search results) channel brought in more users than the previous month. There have been minimal fluctuations within the month which we would like to stabilise to gain more consistent traffic, however, we already recognise the gain in the increase of organic users this June. Another win for the campaign is seeing a higher overall SEO ranking due to the increase of keywords found within the top 3 positions of Google search results. At the same time, it has been fantastic to see positive movement with the targeted keywords of the campaign- all of which can be found within the top 3 rankings. All in all, it has been a fruitful month for SEO campaign this month. We aim to assert more progress for the coming months by pursuing an on-page strategy, specifically to secure the top 1 positions for our targeted keywords.

    SEO Analysis

  • 15 keywords ranking in top 3 (first page) of results
  • 1 keyword ranking in top 4-10 (first page) results
  • Keyword ‘tree pruning Fremantle’ ranking in 3rd position (first page)
  • Keyword ‘tree removal Fremantle’ ranking in 2nd position (first page)
  • Keyword ‘tree services Fremantle’ ranking in 3rd position (first page)
  • Keyword ‘tree removal melville’ ranking in 3rd position (first page).
  • Keyword ‘tree pruning melville’ ranking in 2nd position (first page).
  • Through the coming month of July, we plan to expand our on-page optimisations for the ‘tree services crawley’ keyword to boost the current ranking from 4th position towards the #1 position.