Manager
The month of May has seen some positive numbers from the Google Ads campaign. We have seen a total of 4 conversions through the month, which is a great improvement from the 1 conversion that was achieved in the prior month. We have also been able to increase the traffic from the Google Ads campaign through the month of May. Our focus for the coming month will be to further increase this traffic as well as the click through rate which will also lower down the cost per conversion. Through June our goal is to maintain if not increase the total number of conversions achieved.
Google Ads Analysis
May has produced a steady month of results for the Google Ads campaign. The campaign has generated 31 Clicks, a 12.4% CTR, 249 Impressions and 4 Total Conversions with a 9.67% Conversion rate.
The main highlights for the month of May included the increase in the overall traffic as well as the click through rate which also saw the campaign achieve a higher number of conversions.
However, we are still facing an issue with conversions not appearing correctly in the marketing dashboard.
Our plan for the month of June is to structure the campaign to achieve a lower CPC and therefore see more clicks from the campaign. This should also lead to an increase in the total number of conversions. We will also be working on a solution for the conversion tracking issue that has been persisting.
Recent Comments