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Active Vac – February 2021 Monthly Report

Manager

Aside from a few dips in site performance, the month of February has produced fantastic results for the SEO campaign! There has been a slight drop in overall website traffic worth 9.6%. This is brought on by the decline in organic traffic with only 463 organic users this month from January’s 515 users. Nevertheless, we are pleased to note that the organic (SEO) channel continues to bring in the majority of site traffic. On the other hand, it has been a solid month for keyword rankings as it moved up from 86 keywords in the top 3 positions to 91 keywords. It has also been exciting to see the vacuuming Sydney keywords remain in the top 1 positions of Google. A big win for the month is seeing keyword ‘roof space cleaning Sydney’ continue to move up as it now secures the top 2 position of Google search results. We aim to boost other targeted keywords onto the first page of Google by using on-page optimisations for this coming month of March.

SEO Analysis

  • 91 keywords ranking in top 3 (first page) results
  • 29 keywords ranking in top 4-10 (first page) results
  • Keyword ‘roof vacuuming Sydney’ ranking in 1st position (first page)
  • Keyword ‘roof space cleaning Sydney’ ranking in 2nd position (first page)
  • Keyword ‘ceiling vacuuming Sydney’ ranking in 1st position (first page)
  • On-page optimisations made through February saw boost in most Chatswood keywords attaining 1st position. The ranking for the keyword ‘air conditioner removal Chatswood’ will be addressed in the coming month of March to see a boost further up the first page of Google’s search results
  • Active Vac – January 2021 Monthly Report

    Manager

    We start off the year with a strong set of results for the SEO campaign this January. With a notable 33.1% increase in overall website traffic, it has been a positive start for the website performance. The majority of the total site visitors this January is brought in by the organic (SEO) channel which is fantastic. The organic traffic amounts to 515 users, 496 of which are new site visitors. For the keyword rankings, we have gone back down to 86 keywords in the top 3 positions as opposed to November’s 94 keywords. Nevertheless, we hold a strong average SEO ranking for the month which is currently at 5.5. The biggest win for January can be found in the progress of the targeted keywords. We are excited as keywords ‘roof vacuuming Sydney’ and ‘ceiling vacuuming Sydney’ have moved up to the top 1 position of Google! Keyword ‘roof space cleaning Sydney’ holds a strong ranking at the 3rd position of search results. For the month of February, we will be shifting the strategy to on-page optimisations to secure the rest of the targeted keywords in higher positions.

    SEO Analysis

  • 86 keywords ranking in top 3 (first page) results
  • 31 keywords ranking in top 4-10 (first page) results
  • Keyword ‘roof vacuuming Sydney’ ranking in 1st position (first page)
  • Keyword ‘roof space cleaning Sydney’ ranking in 3rd position (first page)
  • Keyword ‘ceiling vacuuming Sydney’ ranking in 1st position (first page)
  • On-page optimisations will be completed through February to see a boost in the rankings for Chatswood keywords