AGM Finance – November Monthly Report
Manager
November has seen a month of ups and downs. We have seen a dip in the overall website traffic through the month, however it looks like this traffic picked up towards the second half of the month which is promising for December. The SEO rankings are moving up and down, with some of the City level keywords making their way to improved positions while it seems the National level keywords have slipped very slightly. Our link building strategy will be focusing on these national keywords in the coming month to ensure we can see a bounce back.
SEO Analysis
The month of November has seen some fluctuations in the SEO rankings. We have seen a dip in the overall rankings appearing in the top 10 results on Google with the national terms ‘truck finance’ and ‘truck loans’ dipping by 1 and 4 positions respectively. In the coming month, we will be using our off page strategy to combat these movements. We will be working to secure an editorial spot which will encourage these rankings to bounce back and continue moving into those more valuable page #1 positions on Google.
AGM Finance – October Monthly Report
Manager
The month of October has seen the positive results continue! We have seen a significant increase in website traffic and an increase in particular in the traffic coming from organic Google search. From 133 organic visits through September to more than 180 in October, this is very pleasing to see! We have seen a range of large jumps in rankings to more steady movements towards improved positions which has been great. The movements we have seen for the national terms has been very positive, and with our link building strategy we are confident that we can see further movements towards the first page of results for these terms.
SEO Analysis
October has produced a fantastic month of SEO results with some significantly improved rankings. We have seen an increase in the number of keywords ranking in the top 10 and top 3 positions, with 25 keywords now on the first page and 13 of those actually appearing in the top 3 positions on that first page. The terms ‘truck finance broker adelaide’, ‘equipment finance canberra’ and ‘truck finance sydney’ have jumped 99, 98 and 94 positions respectively. A great win for the month was also seeing the national terms ‘truck loans’ and ‘truck finance’ moving 5 and 3 positions closer to improved rankings, with the keyword ‘truck finance’ now sitting on the first page of results! Over the coming month, we will utilise our link building strategy to focus on the national terms and move their rankings into higher positions on the first page of results.