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Aire Craft – February 2021 Monthly Report

by | Mar 5, 2021 | Aire Craft | 0 comments

Manager

This month’s results for February have been inconclusive. There has been a massive drop in overall site traffic due to the website tracking codes malfunctioning through the month. This tracking issue has since been resolved to ensure traffic can be tracked correctly in the coming month. For keyword rankings, the average ranking is held steady as 2 keywords from the top 3 positions drop down to the top 4 to 10 positions. Nevertheless, we see an increase in the number of keywords situated on the first page of Google, particularly in the top 4 to 10 rankings. Unfortunately, we were unable to effectively boost the campaign Ringwood keywords from the previous month and have realigned our efforts on the Croydon keywords. These targeted keywords are currently positioned on the 25th rank of Google search results. Due to the valuable search volume on these keywords, we are pushing to utilise on-page optimisations for the Croydon keywords this coming month of March.

SEO Analysis

  • 2 keywords ranking in top 3 (first page) results
  • 20 keywords ranking in top 4-10 (first page) results
  • Keyword ‘air conditioning service croydon’ ranking in 25th position (third page)
  • Keyword ‘air conditioning repairs croydon’ ranking in 25th position (third page)
  • On-page optimisations will be continued through March to boost rankings for Croydon keywords closer to the first page of Google’s results as there is valuable search volume there