Manager
The month of January has produced some positive data, however we can pinpoint new areas of improvement for the SEO campaign for the coming months. There has been a slight increase in overall website traffic this month amounting to 1.2% growth. Unfortunately, the number of users coming in from the organic channel has dropped to 66 users from last month’s 74 users. This poses as a concern since organic traffic is a concrete indicator of SEO presence on Google. Nevertheless, we are pleased to find a slight increase in the number of keywords ranking in the top 3 positions of search results. There is a slight dip in the overall SEO ranking for the month, however the targeted keywords have been performing significantly better from last November which has been a fantastic win. We are particularly pleased with the keyword ‘air conditioning service croydon’ inching closer to the first page of Google this month. We will continue to boost the targeted keywords for the month of February by using on-page optimisations.
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