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Aire Craft – September 2021 Monthly Report

Oct 7, 2021

Manager

The results produced for the month of September show substantial progress for the SEO campaign, specifically in ranking for our targeted keywords. To start, the overall website traffic continues to sit at 106 users, the same the previous month. The heavy fluctuations in site visits throughout September presents the potential for even higher traffic once we are able to stabilise website traffic. The organic channel brought in 32 organic users for the month. On to the bulk of the campaign’s progress, the targeted keywords have all gone up from their previous positions. All of which have increased in rankings, a whole page in Google search results. We are ecstatic to maintain this level of progress for the upcoming month of October, we will continue with our on-page optimisations to make it happen.

SEO Analysis

  • The month of September saw improvements in the ranking for our targeted keywords. While they are still not in the first page or results, they are getting there.
  • Keyword ‘air conditioning service croydon’ ranking in 26th position (third page), up from 36th position (fourth page) in the previous month
  • Keyword ‘air conditioning repairs croydon’ is in 19th position (second page), up from 21st position (third page) in the previous month
  • Keyword ‘air conditioning repairs Blackburn’ is ranking in 27th position (third page), up from 33rd position (fourth page) in the previous month
  • In the coming month of October, we will focus on-page optimisation strategies for keyword ‘air conditioning repairs doncaster’ to boost its ranking and also bring it closer to the first page of Google’s results.

    • Aire Craft – August 2021 Monthly Report

    Sep 6, 2021

    Manager

    The month of August has produced strong results for the SEO campaign. Although there has been a slight decrease in overall website traffic by 7%, we do not attribute this loss to the SEO campaign. This is because the organic (SEO) channel was actually able to bring in more organic users than the previous month despite the dip in total traffic. For keyword rankings, unfortunately one keyword dropped from the first page of Google, effectively pulling down the average SEO ranking. Nevertheless, we are pleased to see keywords ‘air conditioning service croydon’ and ‘air conditioning repairs croydon’ move up 5 positions, collectively, from their previous rankings. We aim to boost the Croydon keywords further for the coming month of September by using an on-page optimisation strategy.

    SEO Analysis

  • In August, we have 1 keyword in the top 4-10 (first page) results
  • Keyword ‘air conditioning service croydon’ ranking in 36th position (fourth page), up a notch from 37th position in the previous month
  • Keyword ‘air conditioning repairs croydon’ is in 21st position (third page), up from 25th position in the previous month
  • Keyword ‘air conditioning repairs Blackburn’ is ranking in 33rd position (fourth page)
  • In the coming month of September, we will focus on-page optimisation strategies for keyword ‘air conditioning repairs croydon’ to bring it back to a first page ranking in Google’s results.