Select Page

Aire Craft – May 2021 Monthly Report

Jun 9, 2021

Manager

The results produced for the month of May are similar to the previous month, displaying a consistent amount of growth in the SEO campaign. There has been another increase in overall website traffic with this month amounting to 7.4%. The trend in these site visits show fluctuations throughout the month, so stabilising this and gathering consistent traffic will be addressed further. The organic (SEO) channel has brought in 36 organic users, only a slight difference from last month’s 35 organic visitors. In terms of keyword rankings, there has been little to no movement in terms of their positions especially on the first page of Google. This results in a consistent average SEO ranking for the past two months, as well as a lack of recovering higher rankings for some of the targeted keywords. We are optimistic that we will see more movements for the Blackburn keyword in the coming weeks, so we will be further boosting the keywords with both on-page and off-page strategies for the coming month of June to in turn see an increase in the overall website traffic.

SEO Analysis

  • 7 keywords ranking in top 4-10 (first page) results
  • Keyword ‘air conditioning service croydon’ ranking in 18th position (second page)
  • Keyword ‘air conditioning repairs croydon’ is in 7th position (first page)
  • In May, we completed on-page optimisation focusing on keyword ‘air conditioning repairs Blackburn’ which is now ranking in 12th position (second page). We expect more movements for this keyword in the coming weeks.
  • In the coming month of June, we will expand on-page and off-page strategies to further boost the rankings for more keywords with the aim of pushing them closer to the first page of Google’s results.

    • Aire Craft – October 2021 Monthly Report

    May 11, 2021

    Manager

    The month of October has seen a decrease in overall website traffic worth 24.1%. Nevertheless the organic (SEO) channel was able to pull in more users than the previous month. There are no keywords ranking on the first page of Google yet, however we are optimistic that this will improve soon. For the targeted keywords, only one keyword has gone down from its previous position. A win for the month is seeing ‘air conditioning repairs Blackburn’ move up from the third page to the 19th position of the second page. We aim to boost more ‘air-conditioning’ keyword rankings by using an on-page strategy for the coming months.

    SEO Analysis

  • Keyword ‘air conditioning service croydon’ ranking in 25th position (third page)
  • Keyword ‘air conditioning repairs croydon’ is in 25th position (third page)
  • Keyword ‘air conditioning repairs Blackburn’ is ranking in 19th position (second page), up from 27th position (third page) in the previous month
  • In October, we focused on-page optimisation for the keyword ‘air conditioning repairs doncaster’ and we expect movement in the ranking for this keyword in the coming weeks.
  • In November, we will focus on-page optimisation strategies for keyword ‘air conditioning Croydon’ to boost its ranking and also bring it closer to the first page of Google’s results.