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Andrew Baderski Dental – July 2022 Monthly Report

by | Aug 5, 2022 | Andrew Baderski Dental | 0 comments

Manager

July again brought mixed results for the campaign. User traffic dipped, although by a smaller margin of 5.5%. The month also ended with a spike of 19 users on 30 July, and we hope to sustain that level of engagement. More favourably, organic search users continue to make up a majority of site visits, accounting for 52.4% of traffic. They also still spend a significant amount of time on the website. The site’s average SEO rank saw a small but welcome recovery, going up by 1.0% to sit at 5.0 overall. We also saw more keywords move to the first page of Google search results. In July, our on-page optimisations focused on the ‘childrens dentist Macquarie Links’ target keyword, which is presently unranked. We expect its ranking to improve in the coming weeks. In August, we will switch to off-page strategies to boost organic search rankings and improve website authority.

SEO Analysis

  • 31 keywords ranking in top 3 (first page) results
  • 24 keywords ranking in top 4-10 (first page) results
  • Keyword ‘dentist Ingleburn’ is ranking in 1st position (first page).
  • Keyword ‘dentist Minto’ is ranking in 7th position (first page).
  • Keyword ‘dentist Macquarie Fields’ is ranking in 7th position (first page).
  • Keyword ‘childrens dentist Denham Court’ is ranking in 5th position (first page).
  • In July, we focused our on-page optimisation on the keyword ‘childrens dentist Macquarie Links’ and we expect improvement in its ranking in the coming weeks.
  • Through August, our plan is to focus on off-page optimisation strategy. We aim to boost ranking by improving how Google and users perceive the site’s authority, relevance, and trustworthiness.