Manager
The results produced for the month of June have been slower than the previous month for the SEO campaign. To start, there has been an 11.1% decrease in overall website traffic. Part of this decline can be attributed to the drop in organic traffic from 116 last month to 94 users this month. On a more positive note, the organic (SEO) channel remains to be the top performing channel of the campaign. For keyword rankings, there has unfortunately been a drop in the overall SEO rankings due to the decrease in the number of keywords ranking both in the top 3 and top 4 to 10 positions of Google search results. The targeted keywords continue to secure their rankings except for keyword ‘buyers agent Brunswick Heads’ which dropped down from the top 3 ranking to the 22nd position of organic search results. We aim to improve these rankings in the coming month of July, specifically by pursuing on-page optimisations which in turn will push for the overall website traffic through July to bounce back up.
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