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The results produced for the month of June have been slower than the previous month for the SEO campaign. To start, there has been an 11.1% decrease in overall website traffic. Part of this decline can be attributed to the drop in organic traffic from 116 last month to 94 users this month. On a more positive note, the organic (SEO) channel remains to be the top performing channel of the campaign. For keyword rankings, there has unfortunately been a drop in the overall SEO rankings due to the decrease in the number of keywords ranking both in the top 3 and top 4 to 10 positions of Google search results. The targeted keywords continue to secure their rankings except for keyword ‘buyers agent Brunswick Heads’ which dropped down from the top 3 ranking to the 22nd position of organic search results. We aim to improve these rankings in the coming month of July, specifically by pursuing on-page optimisations which in turn will push for the overall website traffic through July to bounce back up.

SEO Analysis

  • 25 keywords ranking in top 3 (first page) results
  • 18 keywords ranking in top 4-10 (first page) results
  • Keyword ‘quantity surveyor ballina’ ranking in 3rd position (first page)
  • Keyword ‘quantity surveyor tweed heads’ ranking in 3rd position (first page)
  • Keyword ‘buyers agent byron bay’ ranking in 5th position (first page)
  • Keyword ‘property buyers byron bay’ ranking in 4th position (first page)
  • Keyword ‘buyers agent Brunswick Heads’ ranking in 22nd position (third page)
  • For the month of June, we completed an on-page optimisation for the keyword ‘property valuation Lismore’ and it is presently ranking in 11th position (second page).
  • On-page optimisations will continue through the month of July to boost keyword ‘buyers agent bangalow’ from the current 23rd ranking to the first page of results.