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It has been a good month for the SEO campaign this October as we see improvements in different campaign stats. However, there has been a decrease in overall website traffic for the month worth 22.6%. The trend in site visits shows a sudden drop in the middle of the month, despite this, we were able to pick this up the following day. The organic (SEO) channel remains to be the top performing channel, which is an indicator of a stable SEO performance. We are pleased to see an increase in the number of keywords ranking on the first page of Google search results. The targeted keywords have also been performing strongly, all of which can be found in the upper range of the first page of Google. We aim to pursue higher rankings in the month of November by using on-page optimisations, specifically focusing on the search term ‘property valuation tweed heads’.

SEO Analysis

  • 29 keywords ranking in top 3 (first page) results
  • 21 keywords ranking in top 4-10 (first page) results
  • Keyword ‘quantity surveyor ballina’ ranking in 3rd position (first page)
  • Keyword ‘quantity surveyor tweed heads’ ranking in 2nd position (first page)
  • Keyword ‘buyers agent byron bay’ ranking in 5th position (first page)
  • Keyword ‘property buyers byron bay’ ranking in 4th position (first page)
  • Keyword ‘buyers agent Brunswick Heads’ ranking in 3rd position (first page)
  • For the month of October, on-page optimisation focused on keyword ‘property valuers byron bay’ which is now ranking in 10th position (first page).
  • Through November, our plan is to focus on-page strategies on the keyword ‘property valuation tweed heads’ as it has a significant number of average monthly searches and to push its ranking into the first page of Google results.